Founders Advisors

Software & Digital Media Board of Advisors

Erik Budde

Erik is a product-focused entrepreneur who has started and successfully sold two companies as CEO of T2 Media.

The first site, AboutAirportParking.com, was launched with a home equity loan and became one of the two largest online travel agencies (OTA) in airport parking. The site drove more than $10m of annual value to 140 partners across the United States before it was sold to Oversee.net, a private equity backed travel aggregator.

Most recently, Erik ran RothIRA.com. RothIRA.com ranked #1 for virtually every search term in its niche and drew more than 3.5m annual visitors. Supported by direct relationships with Fidelity, Merrill Lynch and others, RothIRA.com became bothly highly profitable as well as a top source of new customers for partners. RothIRA.com was sold to Investopedia/IAC (NASDAQ: IAC).

Prior to starting T2 Media, Erik was COO of Trouvé Media, a lead generation company that was sold to Bankrate (NASDAQ: RATE). He learned product management and user experience at a variety of Silicon Valley companies including Intuit, Yahoo, Excite@Home and Microsoft.

Erik has an MBA from Stanford Business School and a Bachelors degree from UC-Berkeley. He lives outside San Francisco with his wife and two children.

Drew Sanocki

Drew runs Empire Growth Group, a hybrid consulting agency, services provider and investment vehicle. Through Empire, he provides digital growth advice and services and performs diligence for investment firms and their portfolio companies.

Most recently, Drew was CMO of Teamwork.com, a $20m ARR project management saas company. There he worked to build out a marketing team and professionalize new user acquisition and activation programs.

Formerly, he was the CMO of Karmaloop.com, taking the company from bankruptcy to break-even over 9 months. His marketing automation and customer segmentation rules drove over $100 million in transactions in 2015 alone.

Drew actively serves on the board of FoxCommerce.com, IJR.com, SnoweHome.com, and FanPrint.com.

Drew earned an MBA from Stanford Business School and a Bachelors degree from Harvard. He lives in New York City with his wife and two children.

You can learn more from Drew by reading his blog NerdMarketing.com